Marketing Coordinator - Retention & Acquisition
Essendon Football Club has a reputation as a leader in the Australian sports industry and we are committed to our vision of being recognised as the most respected, inclusive and successful sporting club in the country, consistently setting the benchmark both on and off the field. We currently have a fantastic opportunity for a Marketing Coordinator - Retention & Acquisition to ‘Don the Sash’ and join our Membership Team, based at our club headquarters at Melbourne Airport.
The Opportunity
Reporting to the Head of Membership & Customer Experience, a unique opportunity exists for a highly motivated and passionate individual to take accountability for the end to end member retention and acquisition activities. They will have a passion for ensuring customer satisfaction and have experience in direct customer marketing with a proven ability to meet growth and yield targets.
The Marketing Coordinator - Retention & Acquisition is responsible for executing campaigns that retain high risk, reward high value and recognise high tenure members. Using data driven insights they identify member trends and needs and execute retention & acquisition strategies that capitalise on member growth and yield.
What We’re Looking For
To be considered for the role, candidates must have the following essential skills and experience in:
Stakeholder Coordination – managing critical internal and external relationships
Campaign Management – ability to deliver integrated campaigns across online / offline channels, including data driven marketing
Retention, engagement and acquisition – preferably in member based organisation
Budget Management – ability to manage budget without supervision
Ability to work flexibly across 7 days during the football season
Permanent Residency in Australia, or appropriate visa to work permanently
Other attributes which we would value but are not essential include:
- Relevant tertiary qualifications combined with a minimum of 3 years industry experience
Previous direct marketing experience or experience in a member based organisation
To apply, please go to Orchard’s career page by clicking in this link: EFC Marketing Coordinator - Retention & Acquisition and follow the “How to Apply” instructions at the bottom of the ad.
Applications close 8am, Monday 1 May 2017
Please note that this role will be subject to background checks.