It's the month the pre-season champions are crowned, new recruits strut their stuff and recycled players are desperate to make a first impression.
But perhaps most significantly, March brings about the first bounce of the AFL’s home and away season.
For the next six months over 700 of the country’s best players will be battling to take their respective clubs to that last day in September.
North's 2010 campaign was launched in style with Brent Harvey, Drew Petrie, Jack Ziebell and several others using a similar line to the late United States President John F. Kennedy to show their appreciation to their loyal supporters.
Young gun Marcus White reflected on his first game in the royal blue and white, while the Kangaroos travelled to Ballarat for the third time in 2010 for a NAB Challenge match against Hawthorn. Daniel Wells returned on that day after a long lay-off with injury and the 40-point win was a fitting result.
Brady Rawlings pointed to the club's young brigade of players as motivation for a new level of enthusiasm in the Roos' camp, while Chairman James Brayshaw put a call out to supporters yet to join up at the official launch of the new Arden Street facility. Premier John Brumby and Education Minister Bronwyn Pike showed their amazement at the club’s new headquarters as the first group of children walked through the doors of the world-first Learning and Life Centre.
The team travelled to unfamiliar territory in Narrandera, New South Wales and were disappointing against the Swans in NAB Challenge match number two. Ed Lower faced disappointment of his own, confronted with eight weeks on the sidelines with a broken leg.
Brad Scott took another giant leap, this time out of a plane. It was all in the name of membership and the players also joined the call to arms by joining the club's annual telethon at Arden Street. The coach's daring plunge must have had some effect with the membership figure surging towards a monthly record.
Injuries had a big impact on the eve of the season. Levi Greenwood had a bizarre case of bad luck when he broke his toe and vice-captain Drew Petrie broke his foot just days before round one. Majak Daw and Cruize Garlett were also missing in action, while Alan Obst pulled on the boots for the first time in several months.
Jack Ziebell clearly earned the respect of his peers with the 16 captains voting him among the best chances for the Rising Star award, while Hamish McIntosh and Andrew Swallow met some other rising stars at North Melbourne Primary School. Brent Harvey again made the Herald Sun's top 50.
Andrew Swallow reflected on some of the funnier moments in Adelaide in his ‘Follow Swallow’ blog, but all the focus ahead of round one was on Ryan Bastinac and the 18 year-old didn't disappoint with 23 possessions in his first match. Scott's first game as coach looked to be heading for disaster, but the young Roos almost pulled off an unlikely victory.
In the VFL Ben Speight and Aaron Edwards looked the goods with four and five goals respectively and Ben Cunnington was also prominent as Werribee and North Ballarat both recorded wins.
