As of Tuesday 1 April the club has 33,540 members, topping the previous 2002 record of 33,319. With growing membership in Tasmania (the Hawks second home) Hawthorn President Jeff Kennett congratulated those members who have committed to the Club in 2008 with the promise of an exciting season ahead.
“Records are there to be broken and I thank all those members who have joined to date,” said Kennett.
“It’s most pleasing to have more than 10% of our current membership being Tasmanian based. Our target of 35,000 is in reach but we will not lose sight of our main goal in 2008, that 10th Premiership,” continued Kennett.
The Club continues to aggressively pursue its five-year business plan – five2fifty (2008-2012) – unveiled by the Hawthorn Board at the 2007 Annual General Meeting. The business plan is focused on enabling the Hawks to secure its 10th and successive premierships and to become the first Victorian AFL club to secure a membership base of over 50,000 members.
Hawthorn Captain Sam Mitchell led the record breaking celebrations, taking the entire Hawthorn squad to the administrative level of the Hawks’ training and administrative facility at Waverley Park to congratulate the membership department.
“It is great so many Hawks supporters continue to get behind the Club. There is no better time to become a member,” said Mitchell.
“The playing group have all worked hard over the summer to prepare for the season and today it was good to be able to recognise the hard work put in by our administrative staff off the field in breaking our all-time membership record. It was a real team effort.”
The Club is confident of breaking through its target of 35000 members in coming weeks, with over 4,500 members from 2007 still yet to renew.
Read about the Hawthorn Football Club business plan - five2fifty