Reporting to the Fan Development Manager and forming part of the wider Consumer Business team, the Fan Development Coordinator will be responsible for assisting to bring together and drive Brisbane Lions’ Fan Development agenda, with the key outcome of converting AFL participants into fans of the Brisbane Lions. The role will work closely with the Fan Development Manager to implement strategies that leverage community, schools and other participation programs for fan development outcomes.
The role will also work closely with AFLQ to leverage the development resources that AFLQ poses, including Auskick and club football programs. The role will assist to drive fan experience initiatives on match days and implement sampling programs with a view to driving ticketing related revenue. There are four key outcome areas of responsibility related to this position:
- Fan Engagement - to implement strategies to increase upon our current fan base from the ground up;
- Event Management - assisting to coordinate events both on and off site, including on match days and community activity, such as family days, festivals and Club events;
- Retail Ticketing and Sampling Program - working closely with AFLQ and the Marketing & Ticketing Manager to deliver effective ticketing and sampling activity throughout the AFL community in Queensland as a direct measure of fan based activities; and
- Customer Experience - assisting in the execution of the match day experience to deliver quality customer experience which includes but is not limited to park activity, usher involvement, themed zones and pre and during match entertainment activities
The ideal candidate will be tertiary qualified, ideally in sports or business. You must have experience in working with local sporting clubs, and have exposure to managing or coordinating sporting competitions. Knowledge of event coordination is essential. Experience working with school aged children through sports or schools programs is essential.
This role would suit an individual who is forward thinking, creative and ideas driven, with the ability to think on your feet. Due to the demanding nature of the role, you must be able to work autonomously, be highly organised with solid time management skills, and possess exceptional attention to detail.
Using your well-built written and verbal communication skills, you need to be able to develop relationships and rapport across a wide range of internal and external stakeholders. You must also have your manual drivers licence and be able to demonstrate proficiency using Word, Excel, Powerpoint and Outlook. Desire and passion to work in the sports industry, and knowledge of the local AFL landscape is highly regarded.
A competitive salary package is on offer for the successful candidate. Basic office hours are 8:30am to 5:00pm however due to the nature of the industry and role, hours can be irregular so flexibility and some travel is required.
You must be available to work home games during the season. This is a great opportunity to establish yourself within a leading professional sporting organization. To apply, please forward your CV and covering letter to Susan Carson, HR Manager, at jobs@lions.com.au. Applications close Sunday 18th December. Likely interview date 21/22nd December.
