Due to extraordinary demand for reserved seating by AFL Members for the Round 16 Collingwood vEssendon match on Saturday, July 21, a decision has been made to upgrade the match to 'Reserve on demand'. As a result, seating that is generally held for Walk Up will be available to reserve.

Areas will be released in accordance to demand, in the following order:

  • Level N
  • Level M Undercover and Level P
  • Level M in the open in conjunction with Level Q (Rows A-T)

Contingent on actual demand, all seats in the AFL Reserve may be booked in advance, meaning walk up may not be available.

Reserved seats for this match can be obtained through the following Ticketmaster channels:

  • Phone charge by contacting 1300 888 081
  • Online by logging onto ticketmaster.com.au
  • Selected Ticketmaster outlets

Any areas that remain unreserved on the Friday prior to the match will be made available for Walk Up on the day of the match. These areas will be published in the main news section of aflmembership.com.au after 3pm.