IT'S only short, but this 2min 56sec ‘call-to-action’ video captures the very essence of the Port Adelaide Football Club. And we want you to pass it on to your friends.

Designed to inspire and excite,  ‘Live the Creed’ will stream via PTV at PortAdelaideFC.com.au, starting today. It will also be shown on the ultimate big screen TV – the AAMI Stadium superscreen at Power home games.

Watch the video now

The video is simple in its form. A voice-over reads the club’s Creed from start to finish over the top of vision and images of supporters, players (past and present), staff, and long-time volunteers.

It is a call to action. It asks us to understand the values of the Creed, remain loyal to them, respect them and live them.

It was created by McBocks under the direction of the club's Brand Manager Jehad Ali, initially to inspire club staff and players and introduce them to the club’s ‘Live the Creed’ focus. It quickly became the perfect way to show people what ‘Live the Creed’, and in effect, the Port Adelaide Football Club, is all about.

The backing track is Rob Dougan’s Clubbed to Death (Kurayamino Mix). It featured on The Matrix soundtrack and is used with permission from Universal Music.

Now it's your turn. Help us make sure everyone with an interest in the club sees the video and gets the chance to get fired up for the new season.

How about using this link to share this article on Facebook. Or, here’s the direct link to the video if you want to copy and paste it to email to your friends – http://bigpondvideo.com/PortAdelaideTV/116451

And don’t forget the video’s parting message...

Now is the time for our club, our supporters – every one of them – to...
Live the Creed