Blackwoods is Australia’s leading supplier of industrial and safety products and all workplace needs. Part of the Wesfarmers Group, Blackwoods has knowledgeable, technically qualified and experienced staff operating from more than 80 locations across Australia.
North Melbourne Chief Executive Eugene Arocca said the partnership held great potential for both parties.
"Blackwoods distributes some of Australia's most iconic brands and we are delighted to have them on board for the remainder of the season," Arocca said.
"We hope this will be the beginning of a long-term partnership and will be doing everything in our power to promote Blackwoods' top brands such as Energizer, Dixon Hose, Flexovit Abrasives and Makita."
This unique relationship extends for the remaining 11 games of the season and will allow some of Blackwoods’ top brands to be involved in a number of promotional activities that will highlight their products on a national level.
This is the first time that the national supplier of workplace needs has committed to a sponsorship of this kind.
This is a unique opportunity for Blackwoods customers, their suppliers and employees to be involved with a national iconic identity and Blackwoods are extremely excited to be partnering with North Melbourne.
North Melbourne and Blackwoods aim to continue the association beyond this season.
