During the course of the club's finals campaign, Collingwood is asking its members and supporters why they stand SIDE BY SIDE with the club.
The competition will be open for entry up until Saturday 18 September when the best entries will be nominated as finalists.
A three-person jury, made up of club president Eddie McGuire, CEO Gary Pert and captain Nick Maxwell, will nominate their favourite entries to be voted on by the public.
The winning entry (most votes) will receive the 'Black and White' prize pack which includes;
A photo and entry in the 2010 'In Black and White' Yearbook.
$100.00 Collingwood Superstore voucher
Personally signed Collingwood 2010 guernsey by your favourite player.