Coca-Cola officially launched their newest product, Coca-Cola Zero on 26 January. The massive national campaign represents the biggest launch since Diet Coke 22 years ago. Coca-Cola Zero will be the main focus for all AFL Sponsorship activities and signage at the ground will reflect the Coca-Cola Zero brand.

Offering a similar taste as Coca-Cola, yet with zero sugar, Coca-Cola Zero is ideal for those who want a zero sugar option, without compromising the taste they love.

Previously launched in the United States and Canada, Australia is the third country to enjoy the great taste of Coca-Cola Zero. Packing a punch in its slick black, white and red packaging, Coca-Cola Zero became available nationwide from 3 January 2006 in 375mL can, 390mL, 600mL, 1.25L, 1.5L and 2L contour bottles, 250mL glass bottle and 24 and 36 Multi-can packs.