Breast Cancer Network Australia today announced that on Friday May 7, 14,000 women and 100 men will take to the field at the MCG forming Breast Cancer Network Australia’s Pink Lady silhouette.

This powerful human display, ahead of the AFL’s Round 7 contest between the Demons and the Western Bulldogs, will highlight the growing number of Australians affected each year by breast cancer, and bring the statistics to life.

Demons skipper James McDonald was on hand with his Western Bulldogs counterpart Brad Johnson for this week’s announcement, and has committed his full support to the event.

“I remember our involvement in the Field of Women LIVE in 2005.  It was a really big success and created such a powerful image.  The boys at Melbourne are all behind this event.  Any way that we can help people affected by breast cancer, we’re happy to give our support,” he said at the announcement.

It is five years since Breast Cancer Network Australia’s Field of Women LIVE event was first staged at the MCG. In that time the number of women diagnosed with breast cancer has grown from 11,500 to 14,000, translating to another 500 women facing breast cancer each year.

In announcing the event, BCNA CEO Lyn Swinburne, herself a breast cancer survivor, explained.  “We have had so many women asking us when we were going to do the Field of Women LIVE again at the MCG.  Those who donned the pink poncho in 2005 have told us what a powerful experience it was for them to stand with friends and family and to feel so supported.  Many have said it was the first time they saw themselves as ‘survivors’. 

“We are delighted to be inviting people back to the MCG ahead of the game between the Demons and the Western Bulldogs.”

The announcement that the Field of Women LIVE will return to the MCG in 2010 was made by BCNA CEO Lyn Swinburne, with team Captains James McDonald (MFC) and Brad Johnson (WBFC).

The AFL has thrown its full support behind the event and has called on everyone, no matter which team they support, to come along on Friday 7 May, 2010 and support all those affected by breast cancer.

To register your interest in the Field of Women LIVE 2010 go to www.fieldofwomenlive.org.au 

Breast Cancer Network Australia is the peak national organisation for Australians personally affected by breast cancer. Visit us at www.bcna.org.au