FORMER Richmond coach Danny Frawley will take over from Neale Daniher as the AFL Coaches Association (AFLCA) chief executive.

The association also announced that Richmond football manager Paul Armstrong, who will leave the Tigers at the end of the month, will become the AFLCA's coaching development manager.

Daniher, the former Melbourne head coach, is leaving the post to become the general manager of football operations at West Coast.

Association president Kevin Sheedy has confirmed he will stay in the role next year.

"Replacing Neale has been a real challenge for us," Sheedy said.

"What he has achieved in the past 12 months has been enormous.

"We believe though that in Danny Frawley we have got the best possible person to ensure our ambitious expansion programs continue.

"And we know Danny is really keen to do this job because he has chosen us over some other pretty good job offers."

Frawley will take up the post in November.