Addressed a large crowd of Hawthorn fans at the club's family day at Glenferrie Oval on Sunday, Kennett - who has already traded various barbs with Collingwood president Eddie McGuire - again took a poke at the Magpies about the fact that Hawthorn will not be sharing Waverley Park with any other sporting organisation, like the Pies do with the Lexus Centre.
"We will own it. We don't share it with anyone else, as they do at Collingwood and we don't share the ground as they do at Collingwood," Kennett told the crowd.
"This is Hawthorn's asset and it is the biggest investment we've ever made to make sure that our players are having the best opportunity possible to give us the return that we want and that's obviously with a premiership."
As Kennett spoke, a vocal Hawthorn supporter yelled out: "Glenferrie Oval is still our heart." Kennett replied: "It may be our heart, sir, but like you, from time to time, we move our homes. We are moving homes because we're preparing for the future and we can't always look back to the past."
When speaking about Hawthorn's gallant 13-point loss to Adelaide in a NAB Cup quarter-final at Aurora Stadium in Launceston on Saturday, Kennett drew some laughs from the crowd when he assessed the result to his political career.
"I went to Tasmania last night and as you would understand, I don't like coming second - ever. I was sacked once for coming second, so last night to me was disappointing, because in real terms, we had that game won and unfortunately our skills let us down at the last minute," Kennett said.
Overall, Kennett said he was "very impressed" with the quality of staff, coaches and players at Hawthorn, adding that there were "good vibes" around the place.
But he stressed to fans that they should be patient with the Hawthorn playing group, as he still believes it will be some time before the Hawks can win their first flag since 1991.
"We're starting this year much stronger than last year and I think the future looks very rosy for us, but I do remind you that we have both an experienced group of players and we have a lot of younger players," Kennett said.
"This year to me is about doing the best we can to make sure we train our young players up, to bolt them up, so that they can hold their own on the field and if we can do that, I think the next five years for Hawthorn are going to be very, very exciting indeed.
"We may have a very good year, we may have an ordinary year - I suspect it will be somewhere between both and I don't want to build up your hopes - (because) we're not promising a premiership.
"I've said to (coach) Alastair (Clarkson to) train the players and get them working as a team, because I want them (here in) five to seven years, when we're competitive and when we are finding ourselves well and truly in the eight, to deliver to you what we all want and that's a premiership."
